Swarovski announces lab-grown diamonds in Australia and new SS24 collection

Swarovski announces lab-grown diamonds in Australia and new SS24 collection

Swarovski Unveils Lab-Grown Diamonds and Spring/Summer 2024 Collection

Swarovski, renowned for its exquisite crystal-based products since 1895, has made two major announcements that are set to excite jewellery lovers worldwide. The jeweller is expanding its offering of lab-grown diamonds, Swarovski Created Diamonds, to Australia and New Zealand, following the success in the United States and Canada. This move aims to bring the craftsmanship and glamour of Swarovski to a broader audience.

In addition to the diamond expansion, Swarovski is also introducing its new Spring/Summer 2024 collection, inspired by the beauty of the natural world. This collection features vibrant hues and exquisite artistic expression, capturing the essence of the ocean and underwater gardens.

Swarovski’s Created Diamonds are manufactured through an innovative process that replicates nature, resulting in laboratory-grown diamonds that are virtually indistinguishable from mined diamonds. The jeweller has partnered with the International Gemological Institute (IGI) to certify all lab-grown diamonds within the ‘Galaxy’ collection, ensuring quality and authenticity.

The ‘Galaxy’ collection, designed by Swarovski’s Global Creative Director, showcases the wonder of the cosmos and galaxies, highlighting the brilliance of lab-grown diamonds. Each piece is expertly crafted using the finest materials, including gold and sterling silver.

The Spring/Summer 2024 collection draws inspiration from the underwater world, featuring a range of jewellery, homeware, eyewear, and watches. Swarovski continues to uphold its legacy of creative design and innovation, offering jewellery pieces that capture the essence of luxury and elegance.

The Swarovski Created Diamonds Collection and the Spring/Summer 2024 collection will be available in stores and online from April 3rd, inviting customers to explore the enchanting world of Swarovski’s timeless creations.

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