The world of jewellery is evolving, with a shift towards alternative metals gaining popularity among consumers worldwide. Palladium, titanium, tungsten, and stainless steel are emerging as top choices for those seeking durable, stylish, and affordable options beyond traditional gold and silver.
Palladium, a member of the platinum family, is lightweight, hypoallergenic, and highly durable. Crafted from 95% palladium and 5% ruthenium, palladium jewellery maintains its shine and resists scratches over time. The metal gained prominence during World War II as an alternative to platinum and has since become a sought-after option for high-quality jewelry.
Titanium, known for its durability and lightweight nature, is hypoallergenic and resistant to corrosion. Popular for wedding bands, it offers a modern aesthetic at a relatively affordable price point. Tungsten, particularly in the form of tungsten carbide, is highly scratch-resistant and stylish, making it a popular choice for grooms in Europe and America.
Stainless steel jewellery is also on the rise, especially in countries like China, for its attractive shine and exceptional strength. Composed of carbon, iron, chromium, and additional alloys for durability, stainless steel offers a unique and affordable option for consumers.
In India, the price range for these alternative metals varies, with palladium rings starting at Rs 27,598 and potentially reaching up to Rs 1,35,740. Titanium jewellery ranges from Rs 2,000 to Rs 15,000, while tungsten rings are priced between Rs 3,000 and Rs 20,000. Overall, palladium remains the most expensive, followed by tungsten and then titanium.
As the demand for alternative metal jewellery continues to grow, these unique options are capturing the attention of jewellery enthusiasts around the world, offering a fresh and exciting choice for those looking to stand out in style.